Once the standard model size for decades, the 34B bra size has become increasingly hard to find these days. Read this article about the evolution of the size that represented…
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Not a household term, but creating the proto-type of your product is essential for achieving its exact cost and for evaluating sewing capabilities and quality. Find out the process in…
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Read Wendy Lai’s expert Chinese translation of an earlier article from David Morris. Once the standard model size for decades, the 34B bra size has become increasingly hard to find…
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Commercial bra sizing merely skims the surface. We look at the intricacies of measurement for properly fitting plus sized women as well as the materials that produce the perfect fit.
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Follow along as David Morris drafts the Triumph Shape Sensation bra style with Comfort wire, which was developed with innovative cushioned ends that adjust to the body’s every move.
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There is a right and wrong way. Learn the right one. Andrew Sia elaborates on a previous article on the confusion surrounding proper bra sizing and how body shape and…
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What constitutes the right fit when it comes to pants? David Morris investigates and reveals his findings relating to ethnicity, pelvic shape, size and age. There’s much to learn from…
Learn about one of the main assets an intimate apparel company designer can have in their arsenal. Creating a fashionable shape to the breasts is the core requirement of a…
IAJ clears this up and explains how published research on breast and body measurements that relate to the technical design of bras is very rare, often out of date, or…